Hoosier Lottery Cash POP

Game information page and landing page for the launch of Hoosier Lottery’s first new draw game in over five years. Displayed the game’s unique play system while staying faithful to Hoosier’s preexisting design system for their draw games. Landing page served to introduce players to a new type of game and instruct them on it's mechanics. Landing page was awarded the Hickey Best Website, Microsite or App award by the North American Association of State and Provincial Lotteries. Roles: Landing page design, game detail page design, module design

Landing Page

Pre-Launch

Post-Launch

Game Detail Page

Game Page Module

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Hoosier Lottery Holiday 2022